منابع مشابه
Transfer-Appropriate Processing, Response Fluency, and the Mere Measurement Effect
Vol. XLIV (May 2007), 309–323 309 © 2007, American Marketing Association ISSN: 0022-2437 (print), 1547-7193 (electronic) *Chris Janiszewski is Jack Faricy Professor of Marketing, Warrington College of Business Administration, University of Florida (e-mail: [email protected]). Elise Chandon is Assistant Professor of Marketing, Pamplin College of Business, Virginia Polytechnic Institu...
متن کاملNeurophysiological evidence for transfer appropriate processing of memory: processing versus feature similarity.
Transfer appropriate processing (TAP) accounts propose that memory is a function of the degree to which the same neural processes transfer appropriately from the study experience to the memory test. However, in prior research, study and test stimuli were often similar physically. In two experiments, event-related brain potentials (ERPs) were recorded to fragmented objects during an indirect mem...
متن کاملExact and conceptual repetition dissociate conceptual memory tests: problems for transfer appropriate processing theory.
Three experiments examined whether a conceptual implicit memory test (specifically, category instance generation) would exhibit repetition effects similar to those found in free recall. The transfer appropriate processing account of dissociations among memory tests led us to predict that the tests would show parallel effects; this prediction was based upon the theory's assumption that conceptua...
متن کاملA transfer appropriate processing approach to investigating implicit memory for emotional words in the cerebral hemispheres.
Forty undergraduate students participated in two experiments designed to investigate the impact of perceptual and conceptual encoding manipulations on implicit memory for emotional words in each cerebral hemisphere. Adopting a transfer appropriate processing approach, the encoding manipulations were designed to promote processing of the surface features of stimuli in Experiment 1, and their sem...
متن کاملVisual specificity effects on word stem completion: beyond transfer appropriate processing?
An important, but poorly understood, aspect of memory retrieval concerns the conditions under which priming is influenced by perceptual changes in the form of target items. According to transfer appropriate processing perspectives, perceptual specificity effects on priming require a study task that focuses attention on the perceptual, rather than semantic, features of the items. Other research ...
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ژورنال
عنوان ژورنال: Memory & Cognition
سال: 2000
ISSN: 0090-502X,1532-5946
DOI: 10.3758/bf03211815